Concept · Roofing contractor
Halden Roofing Co.
A storm-proof roofing site: a drone film through a roof-shaped window, a scroll-told hail story and live re-roofing.

- Concept
- Halden Roofing Co.
- Industry
- Roofing contractor
- Location
- Fort Worth, Texas, USA
- Year
- 2026
- Stack
- Next.js 16, React 19, Tailwind CSS, GSAP, Lenis
01The challenge
After a hailstorm, homeowners are flooded with door-knockers and afraid of storm-chaser scams and insurance headaches. A roofer's site has to feel local, solid and honest in seconds, and turn a nervous visitor into a free-inspection request.
Full page

02Our approach
Roofing contractor
- 01
A drone film seen through a house-shaped window with a true 6/12 pitch, which opens to full screen as you scroll.
- 02
“Storm damage? Here's exactly what happens”: an illustrated house goes from hailstorm to inspection, insurance claim, new roof and warranty as you scroll.
- 03
A material explorer that re-roofs the house in shingle, metal, tile or slate, plus before/after sliders on every case study.
03Highlights
The result
Trust, told visually
The whole claim process explained in one scroll, including how to spot a storm chaser.
Free-inspection funnel
A 3-step form with photo upload and a “We'll call within 2 hours” promise.
30 SEO-ready pages
Every service, city and project gets its own page with RoofingContractor schema.

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